5 Tips For A Winning Small Business Web Strategy

Using the Internet to do business is here to stay and more and more small businesses are having an online presence. You need to think of your business in terms of what it takes to build a more relevant and targeted customer base to meet your market head on rather than how to push your product or service out to unsuspecting prospects. Here are five things to do to set up a web strategy to compete effectively in today’s online world.

1. Build a web site with content that is written around the key phrases that your customers use to find a business or products/services like yours.

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“If it aint broke, don’t fix it” does not apply to your small business computer application programs.

Much of today’s small business for profit and not-for-profit application software was written over a decade ago. The million dollar question is: Are these applications still worth running ? Considering all of the technology innovation that has occurred since then, can we expect an application designed and built with yesterday’s technology for yesterday’s business world to fit today’s?

The answer is no.

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TECHNOLOGY – Your Vital Lifeline

How will you quickly deploy technology and handle customer support requests for help?
Web applications are being put in use especially where there is a need to interface to customers and even in today’s world of heavy web usage in the home and in business, there are still a lot of users who are not web literate. As we deploy the web into our customer community, we’re forcing users who are unfamiliar with browsers to be very dependent on them. This could be very detrimental to the growth and success of today’s business. Put in place training for both your employees and your customers so that your web applications become easy to use. A help desk may go a long way to helping out this situation.

Ten Tips for Hiring a Web Consultant

If you’re building a new web site or renovating an existing one, here are a few tips on hiring a reputable consultant and setting realistic expectations for the project.

1. Make certain that you’re hiring a professional. Check that the are at a minimum listed on the web and have a web site, It is even better if they are a member of one or more professional associations.

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Link Building Can Be Fun

Check out this link building strategy. Now if you can follow the beat and use the rhythm while you are linking, you can also be having fun.

10 Reality Checks For Your Web Designer

Many web designers are making great designs and building great looking pages that are not producing the necessary results. The reason: there is much more to a well performing web site than the look and feel of the site and the different pages. Ask your web designer the following questions and get an answer and then email them to us and we’ll take a quick look and tell you, free of charge, whether they are doing right by you.

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The Top 7 Reasons Why Your Blog Is So Popular.

Here, in descending order of importance, are the top 7 reasons why your blog may be so popular.

#7 You are very good at PR and know how to get the word out on your blog.

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6 Things You Need To Know About Search Engine Optimization

1. Why you should hire a consultant?
With a consultant, you get a one-man team who if you choose well, will be a real professional and will give you individual attention, specialized treatment,

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Get Traffic to your Web Site

Many make the mistake of believing that once they build a web site, people will flock to it in droves. Well here is the reality:

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URL Dozen

This is the dozen marketing places where your URL should be:
Business Cards
Email

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