Cash Flow

Cash Flow








It goes without saying that a well run small business is one in which there is always enough positive cash flow to cover expenditures. There also needs to be enough cash to pay the government the amounts withheld from employee paychecks when they come due. Here are seven tips to help your small business avoid cash flow problems.

Ask for a Rent Reduction

You can’t afford to be bashful, so ask your landlord for a temporary rent reduction until the economy improves. The alternative is your going out of business and them having no tenant.

Better Vendor Terms – Accounts Payable

Your vendors also cannot afford to lose you as a customer. Press them for better terms and spread out the payments to them over a longer period. Money that you don’t have to pay them can be reinvested in your business.

Reduce Inventory

These days, it is much easier and quicker to replenish inventory. Keep the minimum quantity you need unless you can justify carrying more.

Collect Your Accounts Receivable

People owe you money and that is causing you to have to borrow to make your payments. Put the pressure on them to pay you as quickly as possible.

Use Credit Cards Wisely

If you have to charge business expenses on your credit cards, then do so at the beginning of the payment cycle. This gives you anywhere between 45 and 60 days to repay the debt.

Buy Used Furniture and Equipment

These days with all of the businesses that are collapsing, there are lots of really good deals on equipment and furniture out there. You can get really good bargains for pennies on the dollar.

Offer Your Top Employees An Equity Stake

If you are having problems making payroll, consider offering your top employees an equity stake in the company. Work is hard to come by and they need you as much as you need them. They may agree to taking less salary and a stake in the company just so they can retain their jobs.

Getting a good stream of revenue is only part of the game and does not guarantee success. The real secret to staying in business is understanding cash flow.  This allows you to be able to pay your bills and helps you  maintain a steady course towards your ultimate goal which is to grow your equity in the company.











These are presented through my eyes as your favorite customer and are by no means in order of importance. There however is a pattern here and it’s all about me and my needs. In the end I come to be entertained, to take care of my basic need for sustenance and to feel good. I could care less about you and your issues.  Please remember that.

1. I don’t need to hear about your personal problems or your wait staff’s problems! I’ve got my own!
2. When I ask “what’s good on the menu?” Don’t tell me everything. Now I can’t trust you.
3. Thank me for coming to your restaurant and mean it. I’ll be really happy! Perhaps I’ll return.
4. Your barista doesn’t need to berate a regular customer for not being a good tipper. I heard that!!!
5. Don’t keep changing the wine list, There are certain wines I like to keep drinking.
6. I can feel the tension between your employees and you. My life is already stressful enough.
7. I don’t mind spending the money, as long as I feel I’m getting really good food.
8. If you treat the people I refer to your place extra nicely, it makes me look good.
9. Why don’t you ever ask me if I was satisfied with my drink and really liked my meal?
10. Every now and then give me a little free goody with my drink while I wait for dinner.
11. Don’t make me stand at the bar and purchase drinks when there are vacant tables
12. Have your wait staff refrain from making me feel dumb if I don’t recognize certain foods.
13. Even if they have to yak while not serving, teach your wait staff to keep one eye on my needs.
14. I can’t stand it when they touch the rim of my glass or the top of the straw. That where my mouth goes…yuk!
15. I said at the beginning that I was rushed for time so now don’t keep me waiting for my check.
16. Tell your wait staff to always make me feel good not just while its tipping time.
17. Stop asking me if I’m still working on it.  I never work on my food.  I try to enjoy it in spite of you.
18. I want to be able to sit on your toilet and feel safe. Keep it clean and have seat covers there.
19. Don’t wipe off the tables and the chairs with the same towel. Where were they sitting before getting here?
20. Your cocktail prices are way out of line with your competition. What makes you think you can gouge me.
21. Don’t keep me standing in line or waiting at the bar when you have empty tables
22. What’s with the Blue Tooth ear pieces. Stay off the phone while you work. Pay attention to me.
23. Don’t have personal conversations with some of the customers and keep me waiting.  I want your attention.
24. I’m insecure, make me feel special and I’ll be happy and say good things about you and your place.
25. I don’t want your excuses for running out of my favorite dish. You should have ordered enough.
26. I don’t want a flashlight to be able to read the menu.  That’s not the kind of lighting I do best in.
27. Your online menu bears little resemblance to the food served at your restaurant. Keep your website up-to-date.
28. Check the tables and chairs to ensure they don’t rock before seating me. I didn’t come here to get seasick.
29. I really don’t give a rat’s ass about you. I am tuned in to WIIFM – “what’s in it for me”.
30. My relationship with you and your staff is not that of equals and it will never be like that.

If you have other interesting reasons that are keeping customers away from a restaurant, please add them in the comments section. When I have enough, I’ll compile a new list and post it.


The Theme Song of Your Customers on WIIFM

July 4, 2017

                    Remember that you’re in business to solve your customers’ problems with a product or service solution that you are certain will satisfy their needs and take care of the pain they are suffering from. The emphasis here is on your customers not your product/service or […]

Read the full article →

Seven Steps To A Successful Startup

June 26, 2017

              Here are seven steps that are key to helping you launch a successful startup business.  Together they help you build a financially viable business that becomes profitable in a rapid time frame. They also help you understand the startup capital (money) you need to get the business to […]

Read the full article →

Listening Versus Hearing

June 12, 2017

          photo credit: peter pearson Concrete Ears Early in World War 2, before the invention of radar, the British isles had an interesting system devised for listening for incoming enemy aircraft. They constructed a number of huge, concrete, acoustic mirrors which focused and amplified sounds coming from a given direction. Some […]

Read the full article →

16 Key Places To Market Your Web Address

June 5, 2017

        Your website is the electronic storefront or reception area of your small business and your web address or URL is the electronic address of that website.  As such, you want to put the web address in as many places as possible, to help increase the traffic and ultimately the number of […]

Read the full article →

25 Places Your Small Business Can Fail

May 29, 2017

25 Places Your Small Business Can Fail  Here are twenty-five places where your existing small business can fail in this changing economic climate. If any, or worse yet, several of these are happening to your business, you need to get advice from a small business counselor. Check your local chamber of commerce or your local […]

Read the full article →

4 Reasons Why Women Entrepreneurs Are Better.

May 22, 2017

                After years of counseling both women entrepreneurs and their male counterparts, we figured out who make better entrepreneurs.  Our conclusion was that women make better entrepreneurs and there are 4 main reasons why. Women entrepreneurs listen better The key to a successful small business is understanding the […]

Read the full article →

From Business Idea To Successful Startup in 10 Steps

May 15, 2017

To be a successful entrepreneur, you need to start with a good business idea and be able to evolve it into a profitable startup. The best idea does not necessarily lead to a successful entrepreneurial venture without clear business goals and objectives.             1. The Business Idea. Write it down, […]

Read the full article →

10 Essential Qualities in a Small Business Executive.

May 8, 2017

                  As a business executive, you can be either a leader or manager or both.  As a leader, you are someone with a vision who makes a set of rules and takes off on a journey to make the vision a reality.  People follow in your footsteps […]

Read the full article →