Who Needs A Stinking Business Plan?
“Flying by the seat of your pants”, so to speak, is very exciting but is not a recommended way to run your business. Just remember that almost 90% of start ups never see a second year all because their owners never filed a “flight plan”. To prevent a small business from running sluggishly, the owner needs to invest in a business plan. Here are 10 good reasons for that stinking business plan:

photo credit: David Boyle in DC
1. Help you understand who your target market is and what customer problem you are trying to solve.
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